

Signature Treats Range Relaunched
Pero is gearing up for an exciting relaunch of its all-natural treats range this April, bringing pet retailers more choice, lower prices, and the most competitive bulk deals in the market, making premium dog treats more accessible and affordable for independent pet shops across the UK.
The updated range includes new longer-lasting chicken and wild boar sticks, made from 100% meat. These protein-rich treats are designed to be both nutritious and satisfying, meeting the growing demand for natural, high-quality snacks that pet owners can trust. As more consumers prioritise wholesome ingredients in their pets’ diets, these new treats provide an ideal option for retailers looking to cater to health-conscious customers.
One of the biggest changes with this relaunch is Pero’s new pricing structure. Retailers will now benefit from significant reductions across all treat lines, with bulk prices dropping by an average of 40% per kilogram compared to previous pricing. This means independent pet shops can now offer top-quality, all-natural treats at much more competitive prices, allowing for better margins while keeping products affordable for pet owners.
Pero is committed to expanding its treat range even further, with new options already in the pipeline. The goal is to establish itself as a leading supplier of natural treats for independent retailers across the UK, continuously offering a diverse selection at industry-leading prices. By prioritising both quality and affordability, Pero is ensuring that retailers have access to a reliable and cost-effective source for natural pet treats.
For businesses looking to build or expand their own brand, Pero’s white label treats are now a more attractive option than ever. Price reductions across the white label range mean that independent retailers can create their own branded natural treats at a lower cost, without compromising on the trusted quality that Pero is known for. As demand for own-brand pet products continues to grow, this provides an excellent opportunity for retailers to differentiate themselves in the market and build customer loyalty.

